TikTok is an ever-changing platform with developments which might be unimaginable to maintain up with. It’s arduous to inform who began what as a result of developments unfold so quickly. Nevertheless, in a brand new interview with Kick Recreation, Jason Derulo is making an attempt to take credit score for not only a TikTok pattern, however your complete transformation of the app.
Derulo discusses the way it began off as a dancing app, and it wasn’t till he “began to introduce different issues” that it modified. He defined that he seen younger individuals have been utilizing the app, and he needed to test it out, however he didn’t begin till the pandemic when he had time on his palms. He at present boasts 56.8 million TikTok followers.
“I had enjoyable with it, actually. It was a dance app at first. It being a dance app, I felt like, I don’t know if that is gonna work. Everyone doesn’t like to bop,” he mentioned. “So I used to be like, ‘Let me begin posting different sh*t.’ I attempted to submit a photograph, that didn’t work. Folks was like, ‘What the f*ck is that this?’ Then I began to submit random story-like movies. That didn’t work.”
He continued, “What labored was once I was posting issues that was extra enjoyable. Issues that confirmed one other aspect of me, you realize what I’m saying? I used to be like, ‘Okay, it is a second the place I is usually a chief and do one thing that’s completely completely different on the app.’ I feel it modified the app eternally as a result of TikTok was once only a dance app, and it wasn’t till I began to introduce different issues that it grew to become the app that it’s at the moment. And to this present day, TikTok pays me…” He was about to share a greenback quantity, however as an alternative mentioned, “Let me not say that.”
When pressed for particular ideas for going viral on TikTok, Derulo emphasised that “lighting is the whole lot” and “be natural to your self.”
Watch the interview above. The TikTok speak begins across the 14-minute mark.
